the kyle thiermann show

How To Start a Podcast and Conduct an Interview | The Kyle Thiermann Show

Check out The Kyle Thiermann Show Episode Page & Show Notes

Key Takeaways

  • Go into an interview with a goal or vision in mind otherwise, you get funneled into the mainstream conversations
  • “I still think storytelling is the most important thing regardless of medium and regardless of length” Kyle Thiermann
    • “With hosting a podcast a lot of it is just about asking the right questions and getting out of the way”
  • First, start with your immediate circle and find interesting people who you’re curious to learn more about
    • Interesting people also tend to have interesting friends so people you know could also introduce you to someone new
  • Preparing questions and topics in advance is key
    • As you get better you’ll be able to riff and go on tangents more easily
  • There is no one formula for success; interviewing is a creative process
  • People will remember the ending most so you should aim to end on a high note
    • This can be a laugh, a powerful statement, or a deep insight
  • With podcasts, you have the ability to form deeper connections with your audience due to the depth of conversations available
    • The unfiltered nature of podcasts also incentivizes honesty and trust
  • If done well a three-hour interview will pass by in the blink of an eye for both the guest and the audience

Intro

  • In this podcast, the host Kyle Thiermann (@kyle_tman) is interviewed by his friend Erik Rist 

Lessons From Early Career

  • Go into an interview with a goal or vision in mind otherwise, you get funneled into the mainstream conversations
  • Kyle traveled the world conducting interviews for his documentaries   
    • “I’ve never traveled to check a place out, it’s pretty much always been to chase a story or chase a wave” – Kyle Thiermann
  • “I still think storytelling is the most important thing regardless of medium and regardless of length” Kyle Thiermann
    • Kyle also states that short-form video always requires you to reduce nuance and condense information though
  • “The name of the game with winning YouTube is consistency” – Kyle Thiermann
    • Once you reach a certain number of subscribers you can guarantee at least 500,000 views per video no matter what you put out
  • “With hosting a podcast a lot of it is just about asking the right questions and getting out of the way”Kyle Thiermann

Finding Guests

  • First, start with your immediate circle and find interesting people who you’re curious to learn more about
    • Interesting people also tend to have interesting friends so people you know could also introduce you to someone new
  • Cold outreach:
    • In cold emails, Kyle will include an introduction, a sample of his work, and why he is interested in talking to that particular person
    • You should also acknowledge how busy that person is and not expect a yes all the time
  • Until you reach a huge following, guests do you a favor by coming on your show
    • Return the favor by making the logistics to participate easy for the guest

Remote Interviews

  • “Remote interviews can actually make you a better interviewer because it forces you to ask more precise questions”Kyle Thiermann
    • The slight delay will somewhat limit the ability for banter
  • But, there simply isn’t as much of the human connection in a virtual setting

Conducting Good Interviews

  • Preparing questions and topics in advance is key
    • As you get better you’ll be able to riff and go on tangents more easily
  • Good interviewers use their intuition in maintaining the flow of the interview
    • Asking one question after another can get tiring so you might switch to a story when that happens
  • There is no one formula for success; interviewing is a creative process
    • Joe Rogan talks as much, if not more than his guests while Tim Ferris sticks to very sharp, well-researched questions
  • “Part of every podcasters own journey is to decide who they want to show up as” – Kyle Thiermann
    • Kyle will vary in between conversational and formal depending on the guest
  • People will remember the ending most so you should aim to end on a high note
    • This can be a laugh, a powerful statement, or a deep insight

Podcasting as a Medium

  • Podcasting is able to find usage in markets other mediums are unable to because you can listen to a podcast while doing other activities
  • With podcasts, you have the ability to form deeper connections with your audience due to the depth of conversations possible
    • The unfiltered nature of podcasts also incentivizes honesty and trust
  • When people trust you they will say stuff on your podcast they would never say on any other media platform
    • “A good podcast can sound a lot like a good therapy session”Kyle Thiermann

Making Guests Comfortable

  • If done well a three-hour interview will pass by in the blink of an eye for both the guest and the audience
    • Take advantage of the fact that the human brain is designed to love stories
  • One or two drinks can be an effective social lubricant
  • If possible, hang out with your guest before the podcast
  • Ask your guest about little known facts they may be known for
    • For example, if you have a physicist on but you know they also follow politics you might also ask about that
  • “One thing that I will do as I begin a podcast is to energetically feel love for the other person”Kyle Thiermann
    • By thinking “I love you” and recognizing your guest as a person you can lift the entire atmosphere of the conversation 
    • It also makes you stop worrying as much and focuses your attention on the guest

Equipment

  • Kyle basically uses the same podcast gear as Tim Ferris
    • You can find a YouTube video of Tim sharing his setup here
    • It costs a few hundred dollars in total
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Notes By TD

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