January 10, 2020
10 Mind-Blowing Discoveries of 2019 – Craig Clemens & Max Lugavere on The Genius Life
Check out The Genius Life Episode Page & Show Notes
Key Takeaways (10 Lessons Learned in 2019)
- Be close to your friends and family (even if you have to move)
- Send more voice notes
- Release your baby blanket (your crutches)
- Avoid glyphosate and eat organic
- Collagen protein is essential
- Stories > facts
- Take ownership
- Most people don’t change
- Spend time discovering your subconscious drivers
- Be consistent
Recommended Books
- Extreme Ownership by Jocko Willink
- The Truth by Neil Strauss
Intro
- Craig Clemens (@craigclemens) is an internationally known copywriter and co-founder of Golden Hippo media
- Host – Max Lugavere (@maxlugavere)
10 Mind-Blowing Discoveries from 2019
1. Be Close to Your Friends and Family (even if you have to move)
- “Life is short. Be with the people you love.” – Max Lugavere
2. Send More Voice Notes
- Here’s how:
- Simply record a message and send it over iMessage (or record a voice memo and attach it to an email)
- Here’s why:
- It’s easier than composing a long email
- It prevents the loss of nuance that can occur over text
3. Release Your Baby Blanket (your crutches)
- For example, if you’re a caffeine addict, wean yourself off caffeine for at least a week. Then, slowly re-introduce it, starting with smaller quantities.
4. Avoid Glyphosate
- Glyphosate is a broad-spectrum herbicide sprayed on crops and vineyards
- Long-term glyphosate exposure can lead to a host of negative side effects, most notably cancer
- To reduce risk:
- Rinse or soak your produce
- Buy organic (especially if the part of the fruit/vegetable you’re eating is exposed)
5. Collagen Protein is Essential
- Especially for omnivores, or people who frequently eat muscle meat (ribs, steaks and chicken breasts)
- Here’s why: Collagen helps breaks down the amino acids found in muscle meat, particular glycine
6. Stories > Facts
- For example, when presenting an idea or trying to make a point, the persuasiveness of your argument is increased when it’s presented in a story format
7. Take Ownership
- It’s easy to blame co-workers, subordinates, or your partner when something goes wrong
- Instead, take ownership and ask: What can I do to fix the problem?
- Related reading: Extreme Ownership by Jocko Willink
- Lack of ownership is a red flag for a leader
- “If they don’t take ownership for everything that happens on their watch or they blame others, let them go” – Craig Clemens
8. Most People Don’t Change
- This is a fact of human nature that team leaders need to realize
- You can suggest someone change a habit, but the fact of the matter is, after a few weeks, most people fall back into old ways
9. Discover Your Subconscious Drivers
- AKA: Undo your programming and find out what makes you tick so you can be a better person.
- One way to do so: Therapy
- Many of our subconscious desires are the result of childhood wounds
- A famous quote: “Until you make the subconscious conscious, it will direct your life and you will call it fate” – Carl Young
- Recommended reading: The Truth by Neil Strauss
10. Be Consistent
- Whether you’re trying to improve your eating habits, your workouts, or a relationship, embed good behaviors in your ritual and they’ll lead to habits that stick
- If you improve 1% every day for a year, you’ll see big gains!
Bonus: The Journey is the Prize
- The journey to your goals is where the fun is – the ups and the downs
- “Playing the game is the prize. The prize is not at the end, it’s along the way.” – Craig Clemens
